Origency

How Origency Helped Strengthen Faysal Funds’ Organic Search Presence by SEO

SEO plays a very vital role in driving organic growth for brands. The brands who are focused on organic growth and are focusing on SEO see frutiful results if going in the right direction.
Origency has already ranked 1500+ keywords for many brands and Faysal Funds is one of them. Faysal Funds partnered with Origency to lift up their organic performance so that when people are searching for mutual funds products, they are landing to the Faysal Funds website and the products of Faysal Funds are discoverable. Every brand focuses on grabing the opportunity of organic since it comes with the search intent and the chances of conversions are high. Faysal Funds also along with Origency’s SEO team is working on the highly searched keywords. The Future of SEO in Financial Sector of Pakistan is very bright and a lot of users can be gained through organic search.
Our SEO teams works extensovely on on-page, off page and technical SEO to make things work for brands. To know more about us you can visit www.origency.com

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How Origency Helped Strengthen the Digital Presence of Pakistan Mercantile Exchange (PMEX)

PMEX is the commodity exchange of Pakistan that deals in Gold, Silver, Oil and other commodities.

Origency worked as the marketing agency for PMEX. The digital team took the challenge of spreading awareness about the ease of trading which is conisdered as a difficult process in Pakistan. The Creative team made it possible through the clear communications by artworks and reels. Being the top creative agency of Pakistan, Origency did work hard to achieve the objectives effectively.

Origency’s Digital PR team did collabs with several platforms like Startup Pakistan and profjt to spread it digitally.
Pakistan’s only futures & commodity trading exchange regulated by SECP Trade and invest in Energy, Financials, Agri & Metal Products saw an incredible digital working with Origency.

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How NayaPay is Empowering Small Online Businesses in Pakistan

NayaPay in Pakistan is a digital wallet and fintech app (called an Electronic Money Institution – EMI) that lets you manage money directly from your phone without needing a traditional bank account.

Small business in Pakistan are now using NayaPay for their business transactions and the digital payments definitely helps in scaling the business and grabbing the untapped opportunities.

Small business have seen significant growth by the option of digital wallets. Cash on Delivery also known as COD is considered risky by some customers as well as the busniesses. Setting up merchant account is complex in Pakistan and it requires lengthy documentation. One of the biggest advantage of NayaPay is instant funds tranfer. Small businesses often operate through Instagram handles, WhatsApp, or TikTok shops without formal websites. COD in Pakistan has grown but it comes with lot of refund and order cancellation ratio. Free lancers and Solopreneurs are also using NayaPay for their services and to take payments from clients. Payments are received instantly and orders are confirmed instantly by online businesses.

One of the most important contributions of NayaPay is financial inclusion. A large portion of Pakistan’s population remains underbanked or unbanked, especially small entrepreneurs operating without registration. The digital wallet system helps to track the bracket and the number of businesses operation in Pakistan. It helps to bring businesses in the financial eco system. The digital wallets are playing a vital role in shaping the future of commerce in Pakistan.

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Why Creative Packaging Matters in Pet Food Marketing

Creative and attractive packaging is a very important factor when it comes to Pet Food and also some of other products need such kind of packaging. Team Origency was given the task of packaging the Maw & Paw Pet food product. The Product includes Cat Food, Treats and Cat Liter. Cat Food has an increasing demand in Pakistan and people prefer to order it online. Maw & Paw offers Premium Cat Food with food technology first time in Pakistan. Origency handles social media marketing for Maw & Paw and also did branding and packaging work for the brand. Minimal, clean veterinary-style design was in the creative to do when we were packaging the product. The brand is now well known in pakistan and has positioned itself as one of the well known brand of Pakistan. The premium designing done by our creative team is a perfect example of creative work by the best marketing agency of Pakistan.

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The Wedding & Event: Unique online business marketed by Origency

The Wedding & Event is a platform for booking wedding venues online. There are multiple options available at the website in different prices and budget. Venues like Creek Club is also available on the platform for booking.There are options of caterers too which can be chosen to cater for the events. The dessert section of the website is the sweet junction that has multiple sweet options including cakes, chocolate and desi sweets. Brands like Belco, Coco9, Pie in the Sky are assoiacted with the brand. Origency has made sure all the categories are getting traffic acquisition through organic and inorganic efforts. Beaches and Farm houses is another category which is getting a lot of mileage. Beach huts like The Shore and Khoj can be explored through the platform.
Origency has done massive efforts on the SEO as well, ranking the potential keywords for traffic acquisition. The creative strategy for the platform has worked in various ways.

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How Xpert Tennis Can Create a Tennis Culture Through Content

Xpert Tennis is an academy that teaches tennis to children as well as rhe adults. A sport grows when people see it regularly.
The biggest challenge for tennis in Pakistan is not talent, it is visibility. Only a marketing agency that has experience in sports marketing can promote the academy as well as the Tennis sports culture. Xpert Tennis is currently having a summer camp for kids which is already a talk of the town because of the marketing efforts by Origency. The marketing team is turning players in to stories. Tennis is a modern lifestyle and one of the finest fitness activity. People playing padel in Pakistan also find relevance to the sports.
Origency has facilitated Xpert Tennis in generating content, social media marketing and branding being the leading creative agency of Pakistan.

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How Origency Captured the Manufacturing Excellence of Lucky Almunium: Factory Shoot & Production

Origency has a vast experience of doing factory shoots for various industries. Lucky Almunium chose Origency for their Factory shoot which included showcasing the different processes that are done from Raw Material to Work Processes to Finished Products.
The Factory is huge and it was a whole day shoot using the landscape still cameras and the drone equipment to shoot it in a way that the audience gets the whole idea of how the company is operating its manufacturing processes. Lucky Aluminium is a reliable supplier of high-quality Aluminum extrusions. They offer competitive prices and timely deliveries, so you can build with trust. State-of-the-art Anodising Plant of Lucky Almunium was covered in such a way that the fact is showcased that it is the South Asia’s Most Advanced Anodising Plant. Multi Colour Anodising is another unique facility that they have which covers largest Range of Anodising Colours from Pakistan.
Origency edited the final shoot and the video was displayed in many expos including the expo at the Dubai in which many exporters were taking part. Not only aluminum industry, the textile industry and Orient Energy Systems has also engaged with Origency for Corporate Shoots

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