In one week, the Origency team might colour grade a reel of a chocolate bar, write an IVR script for an asset management company, and sit in a meeting about the marketing of a mall. That’s a normal Tuesday at Origency.
Belco Chocolates, Faysal Funds, and Ocean Mall are all live accounts at Origency. None of them sells anything close to what the others sell.
Still, Origency has generated impressive results for each one of the clients. What moves the numbers is not category trivia. It is whether the agency has a creative content marketing system that holds up when the category changes.
But that’s not all. Over the last 6 years, Origency has served over 15+ brands from diverse niches.
Clientele Snapshot Origency
| Sector | Brands | What Origency ran |
| Real Estate | Saima Builders & Developers, Meydan Homes | Lead gen, SEO, creative artwork |
| Finance and Regulation | PMEX, Faysal Funds, Habib Insurance, Jubilee General, SECP | Digital PR, SEO, Meta ads, event branding |
| Retail and malls | Ocean Mall, Omega Mall, Naheed, Miniso, Jafferjees | Influencer PR, shoots |
| Food and Beverages | 14th Street Pizza, Belco, Cloud Naan, House of Burger | Launch PR, brand films, reels |
| Sports and Leisure | Quetta Gladiators, Padel Grove, Xpert Tennis, Premier Club | Social media, content strategy |
| Pets, Home, and Lifestyle | Maw & Paw, Four Paws, Gulab.pk, Yumna Kamran | Brand identity, SEO, e-commerce content |
| International | BNBA, NADS Partners, Dubai and USA accounts | SEO, B2B growth, content production |
Lead Generation and Marketing for Real Estate Sector (Saima Builder, Meydan Home)
For Saima Builders & Developers, Origency ran digital branding and the full marketing programme. The count over three years: 25,000 plus leads from end users and investors.
The site behind those leads pulled 61,000 visitors, with an average engagement time of 2 minutes 15 seconds.
SEO work put Saima Group on more than 1,000 keywords across property investment and Karachi residential searches.
The same team worked on Meydan Homes creatives and marketing.
Finance Brands (PMEX, Faysal Funds, Habib Insurance)
Pakistan Mercantile Exchange needed account holders. Origency built a weekly campaign that landed 500,000-plus branding impressions, with brokers like Arif Habib Commodities and AKD Commodities pushing in parallel.
The creative team handled the PMEX Brokers Awards and the Investors Expo in Islamabad.
That is where event branding services stop being decoration and start being credibility.
Faysal Funds is the widest brief of the lot. Origency’s production team wrote and recorded the IVR that plays when you call the company. The SEO efforts ranked 35 keywords. Digital PR placed the brand on Startup Pakistan, ProPakistani, and Nukta, for a total reach of 1.5 million.
Retail Businesses (Ocean Mall, Naheed Super Market)
Origency lifted Ocean Mall footfall by 55% across 2025 to 2026, with follower growth of 350% behind it. Omega Mall followed as a partnership in 2026.
Inside those malls, the camera work keeps going. The team shot luxury content for Jafferjees and a viral retail reel for Miniso, both at Ocean Mall.
Naheed Super Market took the PR campaign route instead. Three PR campaigns across cosmetics and watches, reaching over 1 million people.
Food Brands (Belco Chocolates, Cloud Naan, HOB, 14th Street Pizza)
Origency shot content for Belco Chocolates with creative cinematic and cool transitions. The same production model has been used for Cloud Naan, House of Burger, and Creek Walk.
The Origency team, being the most creative agency in Karachi, conducted a strong influencer marketing campaign for 14th Street Pizza as well.
Sports Industry (Quetta Gladiators, Padel Grove, Xpert Tennis)
For PSL season 11, Origency worked as the corporate partnership agency for Quetta Gladiators.
The job was landing sponsors, then making those deals pay off for every brand involved. Branding mileage came in above 30 million.
Padel Grove needed a look that matched the venue. The team held one premium aesthetic across every artwork and post, so the feed felt like the club.
Xpert Tennis and Premier Club run on the same social media marketing discipline.
Ecommerce Brands (Gulab.pk, Maw and Paw, e-Turbo)
Pakistan’s top online nursery now holds the top spots for “buy money plant” and shows up in Google’s AI snapshot. Organic sales went up 5X.
Maw & Paw sits in pet care. This is where Origency flexed its creative muscles and created engaging social media creatives and redesigned the website.
The Wedding & Events and e-Turbo Motors both came in needing a strong online presence.
International Clientele (BNBA, NADS Partners UAE, Pharma Drop)
Origency serves clients in multiple countries, including the UAE and the USA, from a base in Karachi.
Boston Neurobehavioral Associates runs clinics in Massachusetts, New York, Florida, Rhode Island, and other states of the USA. Origency ranked the practice for 500 plus keywords and drove patient enquiries through them.
NADS Partners in the UAE needed B2B digital growth. Other Dubai brands book our creative team for content production.
Call Origency for Creative Marketing Services
No matter what industry you are working in, Origency can provide you with the best creative marketing strategies to help your brand stand out. From creative branding and social media marketing to influencer campaigns, content creation, PR, and event marketing, our team develops ideas that drive real business growth.
Get in touch with us today and get a consultation.
FAQs
- Does a creative agency need experience in my exact industry?
It helps, but it is not the deciding factor. Ask instead how the agency learns a new category, and how fast.
- What does Origency deliver under content generation?
Script boarding, commercial and corporate video production, photography, reels, static creative, and captions.
- Can one agency handle branding, SEO, ads, and event branding together?
Yes, and most clients end up asking us to handle SEO, branding, ads, creative social media marketing, and event branding for them.
- Does Origency work with brands outside Pakistan?
Yes. The client list covers the UAE, Bahrain, Qatar, Malaysia, the UK, the USA, and Canada.